1913 WINTON SIX 1913

GIVE PRICE THE ACID TEST

DO you remember the schoolbook story of the blind men who described an elephant? One felt its side and said the elephant is like a wall. Another touched a leg and said the elephant is like a tree. A third grasped the tail and declared the elephant is like a rope.

When an automobile salesman tells you that the high price of his car represents high quality, just remember that the elephant is like a rope, and ask him what else his high price also represents and includes.
Car quality and car price are totally different things, made in different places, by different people. Cars are made in factories: prices are made in offices. Car making is mechanics: price making is bookkeeping.

THINGS NOT IN THE CAR
And when bookkeeping sets the car's price, the book-keeper adds into his charges a lot of items never heard of by the car designer, the practical man who builds the machine and puts into it all the quality it will ever have.
Price is a blanket that the bookkeeper makes. It is a blanket that must be broad enough to cover all and every one of the expenses the car manufacturer has to meet.
Let no salesman swell with pride over his high price: put his price to the acid test. Ask him how much his bookkeeper has charged for items that never contribute the fraction of an ounce to car quality.
Find out how much you are asked to pay for stock dividends, bond, mortgage, and gold note interest and sinking fund charges, plant depreciation, and dealer's discount.
The average price per car for these items, on six well-known makes of six-cylinder cars, is $602.38 more than we are forced to charge you on the Winton Six.
These are bona fide figures based on authentic commercial reports compiled for us by Haskins & Sells, whose reputation as certified public accountants is above question.

YOU CAN GET THE FACTS
If $602.38 of your money is worth keeping, if you prefer not to toss away that amount for something you don't get and for something that doesn't make the car look finer, run better, or last longer, let us send you these rock bottom facts and figures in detail. Ask for our "Price Information."
With it we will send a catalog of the famous 48 H.P. Winton Six, the car that changed high-grade buying demand and manufacture from fours to Sixes.
The Winton Six is now in its sixth triumphant year without having required a single radical change. It set 48 H.P. as the six-cylinder standard. It has now, as it has always had, a self-cranking motor; and that doesn't mean a mere priming device. This car holds the world's lowest sworn repair expense record-22.8 cents per 1000 miles. Its makers were the first in the world to make Sixes exclusively, and it is in every sense a proved car, not an experiment.
The Winton Six lacks only one thing-super-price. It costs only $3000. And you'll find it up-to-the-minute, sweet running, powerful, and the most restful riding car of them all.
We call it the All-There Car with the Overtime Bookkeeping Left Out.

The Winton Co. guarantees ever statement made in WINTON SIX advertising to be true without qualification

The Winton Motor Car Co. CLEVELAND, OHIO
The World's First Maker of Sixes Exclusively
Winton Branch Houses-NEW YORK: Broadway at 70th St.; CHICAGO: Michigan avenue at 13th St.; BOSTON: 674 Commonwealth Ave.; PHILADELPHIA: 246-248 N. Broad St.; BALTIMORE: Mt. Royal at North Ave.; PITTSBURGH: Baum at Beatty St.; CLEVELAND: 1228 Huron Road; DETROIT: 998 Woodward Ave.; MILWAUKEE: 82-86 Farwell Ave.; MINNEAPOLIS: 16-22 Eighth St., N.; KANSAS CITY: 3324-3326 Main St.; SAN FRANCISCO: 300 Van Ness Ave.; SEATTLE 1000-1006 Pike St.