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Source
State Library of Florida, Periodicals Collection
Description
Advertisement for the Hupmobile, manufactured by the Hupp Motor Car Company in Detroit, Michigan. Printed on page 26 of the September 7, 1912 edition of Harper's Weekly Magazine.
Date
1912-09-07
Publisher
Format
Topic
[photo]
Standard 20 H. P. Runabout, $750
F.O.B. Detroit, with same power plant that took the world-touring car around the world-4 cylinders, 20 H.P., sliding gears, Bosch magneto. Equipped with top, windshield, gas lamps, and generator, oil lamps, tools and horn. Roadster, 110-inch wheelbase, $850.
[photo]
Long-Stroke "32" Touring Car, $900
F.O.B. Detroit, including equipment of windshield, gas lamps and generator, oil lamps, tools and horn. Three speeds forward and reverse; center control; sliding gears. Four-cylinder motor, 3 1/4-inch bore and 5 1/2-inch stroke. Bosch magneto. 106-inch wheelbase; 32x3 1/2-inch tires. Color, Standard Hupmobile Blue. Roadster, $900.
Hupmobile
$750-$900
We believe the Hupmobile to be, in its class, the best car in the world
A miniature tup hammer, dropping from a fixed height to the surface of the metal, determines in one operation the hardness, toughness, and strength of all the bone-hardened and heat-treated parts of the Hupmobile.
This instrument, the scleroscope, enables us to produce cars of uniform wearing quality--parts of uniform hardness and strength.
And the test by this device is only one of several similar trials to which Hupmobile parts are subjected.
In the picture the operator is proving the transmission drive shaft--one of the finest pieces of mechanical work in the car.
To withstand the severe usage which this shaft undergoes, because it bears the brunt of all the gear-shifting, it is made from specially treated acid open hearth nickel steel--the hardest and toughest that the laboratory experts have been able to devise.
It is forged, machined, bone-hardened, double heat-treated; and all the surfaces, including the four integral gear keys, are ground.
The little hammer in the scleroscope is dropped, and its rebound to a figure on an arbitrary scale indicates the hardness of the metal.
A magnified reproduction of this scale and its corresponding figures in pounds of elastic limit is shown.
On the Hupmobile transmission drive shaft, the hammer must rebound to a point between 75 and 85 on the scale. Not below 75, to make certain the metal is hard enough; not above 85, to make certain it is not too hard.
This means that the elastic limit is 190,000 to 220,000 pounds to the square inch.
In other words, pressure of 190,000 to 220,000 pounds must be applied to produce a fracture--a margin of safety far beyond the most secure requirements.
On other parts, other limits are fixed: because various parts must have varying degrees of hardness to give the longest service.
And this is simply another stone in the foundation of the belief stated above.
Hupp Motor Car Company, 1232 MILWAUKEE AVENUE, Detroit, Mich.
Canadian Factory, WINDSOR, ONT.
Standard 20 H. P. Runabout, $750
F.O.B. Detroit, with same power plant that took the world-touring car around the world-4 cylinders, 20 H.P., sliding gears, Bosch magneto. Equipped with top, windshield, gas lamps, and generator, oil lamps, tools and horn. Roadster, 110-inch wheelbase, $850.
[photo]
Long-Stroke "32" Touring Car, $900
F.O.B. Detroit, including equipment of windshield, gas lamps and generator, oil lamps, tools and horn. Three speeds forward and reverse; center control; sliding gears. Four-cylinder motor, 3 1/4-inch bore and 5 1/2-inch stroke. Bosch magneto. 106-inch wheelbase; 32x3 1/2-inch tires. Color, Standard Hupmobile Blue. Roadster, $900.
Hupmobile
$750-$900
We believe the Hupmobile to be, in its class, the best car in the world
A miniature tup hammer, dropping from a fixed height to the surface of the metal, determines in one operation the hardness, toughness, and strength of all the bone-hardened and heat-treated parts of the Hupmobile.
This instrument, the scleroscope, enables us to produce cars of uniform wearing quality--parts of uniform hardness and strength.
And the test by this device is only one of several similar trials to which Hupmobile parts are subjected.
In the picture the operator is proving the transmission drive shaft--one of the finest pieces of mechanical work in the car.
To withstand the severe usage which this shaft undergoes, because it bears the brunt of all the gear-shifting, it is made from specially treated acid open hearth nickel steel--the hardest and toughest that the laboratory experts have been able to devise.
It is forged, machined, bone-hardened, double heat-treated; and all the surfaces, including the four integral gear keys, are ground.
The little hammer in the scleroscope is dropped, and its rebound to a figure on an arbitrary scale indicates the hardness of the metal.
A magnified reproduction of this scale and its corresponding figures in pounds of elastic limit is shown.
On the Hupmobile transmission drive shaft, the hammer must rebound to a point between 75 and 85 on the scale. Not below 75, to make certain the metal is hard enough; not above 85, to make certain it is not too hard.
This means that the elastic limit is 190,000 to 220,000 pounds to the square inch.
In other words, pressure of 190,000 to 220,000 pounds must be applied to produce a fracture--a margin of safety far beyond the most secure requirements.
On other parts, other limits are fixed: because various parts must have varying degrees of hardness to give the longest service.
And this is simply another stone in the foundation of the belief stated above.
Hupp Motor Car Company, 1232 MILWAUKEE AVENUE, Detroit, Mich.
Canadian Factory, WINDSOR, ONT.
Title
Advertisement for the Hupp Motor Car Company's Hupmobile, 1912
Subject
Automobiles
Advertising--Automobiles
Description
Advertisement for the Hupmobile, manufactured by the Hupp Motor Car Company in Detroit, Michigan. Printed on page 26 of the September 7, 1912 edition of Harper's Weekly Magazine.
Source
State Library of Florida, Periodicals Collection
Publisher
Harpers Weekly
Date
1912-09-07
Format
advertisements
Language
eng-US
Type
Text
Identifier
slp_harpersweekly-1912-v056-3_04
Coverage
Florida Boom and Progressive Era (1900-1926)
Thumbnail
/fmp/selected_documents/thumbnails/slp_harpersweekly-1912-v056-3_04.jpg
ImageID
slp_harpersweekly-1912-v056-3_04_01
topic
Business and Industry
Subject - Corporate
Hupp Motor Car Company
Transcript
[photo]
Standard 20 H. P. Runabout, $750
F.O.B. Detroit, with same power plant that took the world-touring car around the world-4 cylinders, 20 H.P., sliding gears, Bosch magneto. Equipped with top, windshield, gas lamps, and generator, oil lamps, tools and horn. Roadster, 110-inch wheelbase, $850.
[photo]
Long-Stroke "32" Touring Car, $900
F.O.B. Detroit, including equipment of windshield, gas lamps and generator, oil lamps, tools and horn. Three speeds forward and reverse; center control; sliding gears. Four-cylinder motor, 3 1/4-inch bore and 5 1/2-inch stroke. Bosch magneto. 106-inch wheelbase; 32x3 1/2-inch tires. Color, Standard Hupmobile Blue. Roadster, $900.
Hupmobile
$750-$900
We believe the Hupmobile to be, in its class, the best car in the world
A miniature tup hammer, dropping from a fixed height to the surface of the metal, determines in one operation the hardness, toughness, and strength of all the bone-hardened and heat-treated parts of the Hupmobile.
This instrument, the scleroscope, enables us to produce cars of uniform wearing quality--parts of uniform hardness and strength.
And the test by this device is only one of several similar trials to which Hupmobile parts are subjected.
In the picture the operator is proving the transmission drive shaft--one of the finest pieces of mechanical work in the car.
To withstand the severe usage which this shaft undergoes, because it bears the brunt of all the gear-shifting, it is made from specially treated acid open hearth nickel steel--the hardest and toughest that the laboratory experts have been able to devise.
It is forged, machined, bone-hardened, double heat-treated; and all the surfaces, including the four integral gear keys, are ground.
The little hammer in the scleroscope is dropped, and its rebound to a figure on an arbitrary scale indicates the hardness of the metal.
A magnified reproduction of this scale and its corresponding figures in pounds of elastic limit is shown.
On the Hupmobile transmission drive shaft, the hammer must rebound to a point between 75 and 85 on the scale. Not below 75, to make certain the metal is hard enough; not above 85, to make certain it is not too hard.
This means that the elastic limit is 190,000 to 220,000 pounds to the square inch.
In other words, pressure of 190,000 to 220,000 pounds must be applied to produce a fracture--a margin of safety far beyond the most secure requirements.
On other parts, other limits are fixed: because various parts must have varying degrees of hardness to give the longest service.
And this is simply another stone in the foundation of the belief stated above.
Hupp Motor Car Company, 1232 MILWAUKEE AVENUE, Detroit, Mich.
Canadian Factory, WINDSOR, ONT.
Standard 20 H. P. Runabout, $750
F.O.B. Detroit, with same power plant that took the world-touring car around the world-4 cylinders, 20 H.P., sliding gears, Bosch magneto. Equipped with top, windshield, gas lamps, and generator, oil lamps, tools and horn. Roadster, 110-inch wheelbase, $850.
[photo]
Long-Stroke "32" Touring Car, $900
F.O.B. Detroit, including equipment of windshield, gas lamps and generator, oil lamps, tools and horn. Three speeds forward and reverse; center control; sliding gears. Four-cylinder motor, 3 1/4-inch bore and 5 1/2-inch stroke. Bosch magneto. 106-inch wheelbase; 32x3 1/2-inch tires. Color, Standard Hupmobile Blue. Roadster, $900.
Hupmobile
$750-$900
We believe the Hupmobile to be, in its class, the best car in the world
A miniature tup hammer, dropping from a fixed height to the surface of the metal, determines in one operation the hardness, toughness, and strength of all the bone-hardened and heat-treated parts of the Hupmobile.
This instrument, the scleroscope, enables us to produce cars of uniform wearing quality--parts of uniform hardness and strength.
And the test by this device is only one of several similar trials to which Hupmobile parts are subjected.
In the picture the operator is proving the transmission drive shaft--one of the finest pieces of mechanical work in the car.
To withstand the severe usage which this shaft undergoes, because it bears the brunt of all the gear-shifting, it is made from specially treated acid open hearth nickel steel--the hardest and toughest that the laboratory experts have been able to devise.
It is forged, machined, bone-hardened, double heat-treated; and all the surfaces, including the four integral gear keys, are ground.
The little hammer in the scleroscope is dropped, and its rebound to a figure on an arbitrary scale indicates the hardness of the metal.
A magnified reproduction of this scale and its corresponding figures in pounds of elastic limit is shown.
On the Hupmobile transmission drive shaft, the hammer must rebound to a point between 75 and 85 on the scale. Not below 75, to make certain the metal is hard enough; not above 85, to make certain it is not too hard.
This means that the elastic limit is 190,000 to 220,000 pounds to the square inch.
In other words, pressure of 190,000 to 220,000 pounds must be applied to produce a fracture--a margin of safety far beyond the most secure requirements.
On other parts, other limits are fixed: because various parts must have varying degrees of hardness to give the longest service.
And this is simply another stone in the foundation of the belief stated above.
Hupp Motor Car Company, 1232 MILWAUKEE AVENUE, Detroit, Mich.
Canadian Factory, WINDSOR, ONT.
Chicago Manual of Style
Advertisement for the Hupp Motor Car Company's Hupmobile, 1912. 1912-09-07. State Archives of Florida, Florida Memory. <https://www.floridamemory.com/items/show/305312>, accessed 28 December 2024.
MLA
Advertisement for the Hupp Motor Car Company's Hupmobile, 1912. 1912-09-07. State Archives of Florida, Florida Memory. Accessed 28 Dec. 2024.<https://www.floridamemory.com/items/show/305312>